Lisa Dimson

Lisa Dimson

An industry veteran, Dimson brings more than 15 years of restaurant marketing experience, plus a robust understanding of the fast-casual landscape, having held leadership positions with brands like Yum! Brands, Arby’s Restaurant Group, and Tropical Smoothie Cafe LLC. As Chief Marketing Officer, Dimson is responsible for enhancing marketing strategy and brand development at both the national and store levels, with specific focus on leveraging technological innovation to raise brand awareness among new audiences and drive store sales.